Business

Business Studies 1: Business Basics (Starting a Business) and Marketing
- Enterprise and business ideas
- Transforming resources
- Business plans
- Legal structure and raising finance
- Locating the business and employing the people
- Financial planning
- Market research
Business Studies 2: Marketing in a Competitive Environment Marketing
- Understanding markets
- The marketing mix and the 4 Ps Marketing and competitiveness
Business Studies 3: Human Resources and Operations Management
- Human Resources
- Organisational structures
- Communication
- Management and leadership
- Motivation
- Measuring the Effectiveness of the Workforce
- Recruitment, Selection and Training
- Making operational decisions
- Technology
- Quality and Customer Service
Method of Assessment: End of unit examination